Quality signal for the Chinese market

China Outbound Tourism Quality Service Certification (QSC) is a quality award program launched by China National Tourism Administration and was assigned to Ivy Alliance Tourism Consulting in 2015. Tourism Generis is a partner of Ivy Alliance and the exclusive representative of QSC in Greece and Cyprus.

The purpose of QSC is:

  1. To recommend to Chinese tour operators quality businesseses outside China that are prepared to serve Chinese tourists,
  2. To help Chinese tourists choose a a quality business abroad (hotel, travel agency, shopping mall, museum etc)
  3. To support Chinese tour operators in their efforts to cooperate with high-quality tourism companies abroad.

The QSC quality programme is offered to companies and organizations that target Chinese travelers and are supported by many international organizations such as UNWTO, PATA, SKAL INTERNATIONAL, WORLD TOURISM CITIES FEDERATION and others.
Hotels, travel agencies, sightseeings, museums, theme parks, event organizers, shopping centers and tourist shops are entitled to the QSC Quality Label.

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